My friends and I have enjoyed gawking and joking about this weird, ugly building since around a year or so ago when this sandwich shop opened. It used to be an ice-cream shop, see, and the new business chose an unfortunate all-black design. Black is an unappetizing color in the first place, particularly in the summer, but we wondered why in Cthulu’s unholy name they chose not to remove the ice-cream cone on top of the store but to paint it all black instead. Well, my brother Joe ran into somebody at a keg-and-barbecue party last month who worked at Jimmy John’s and explained it all. Turns out that the ice-cream cone is one of only a handful of “spinning signs” in the Salt Lake area, so the city won’t let them remove it because of its historical significance. Painting it is okay, though. I don’t know why they don’t go all out and turn it into googly eyeballs on a stalk or something. Either that or start selling ice-cream.
June 2, 2009
Paint it black: the sheer ugliness of regulation
Leave a Comment »
No comments yet.